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Technical Sales Representative

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IT, Sales & Business Development
Cape Town, South Africa · Richmond Township, PA, USA
Posted on Jun 26, 2025

We are seeking a results driven Technical Sales Representative to join our Industrial Automation team in Cape Town. As a Technical Sales Representatives you will have access to multiple reputable brands from various portfolios to address client needs. The ideal candidate will have a strong understanding of industrial automation products and the markets in which they are used in Cape Town.

Key Responsibilities:

  • Develop and maintain strong relationships with clients
  • Identify and develop new sales opportunities
  • Address all customer inquiries including technical questions
  • Present technical products and solutions clearly and confidently
  • Achieve sales targets and contribute to business growth
  • Increase technical knowledge
  • Update CRM information and feedback on market
  • Attend networking events and trade shows

Requirements

Education:

  • Engineering/Electrical qualification advantageous
  • Valid driver’s license and own transport.

Experience:

  • Minimum of 2-5 years of experience in technical sales
  • Strong knowledge of electrical components in the automation industry, PLC’s, Switchgear, Cables, Sensors etc.
  • Proven track record of matching products to client needs and achieving sales targets.

Personal Profile:

  • Professional
  • Self- motivated
  • Sense of urgency
  • Service oriented
  • Resourceful

Skills:

  • Ability to build and maintain professional relationships
  • Excellent communication, verbal and written
  • Negotiation skills
  • Ability to explain product features and benefits
  • Commercial awareness
  • Microsoft Office suite
  • Netsuite ERP experience advantageous