Offer Marketing Engineer - Services
Schneider Electric
Who are we and what we stand for?
When you work for Schneider Electric you work for a company that is passionate about its people. Our people vision says Great people make Schneider Electric a great company. We are proud to promote purpose, diversity, inclusion, learning, and work-life integration – we’re a great place to work and we are continually striving to be the best place to work!
Your Role – Magic happens when you bring great people together!
- Partner with Offer Marketing/Management Leader and be directly responsible for developing value proposition and product launch strategy by identifying target segments, channels, applications, personas, and Go-To-Market.
· directly responsible for executing the launch and Go-To-Market strategy to generate demand by partnering with Marketing Communications, segment leaders and commercial and sales organization.
· Collaborate with Marketing Communications and segment leadership to develop marketing message for launch events, trade shows, company website, brochures, promotional videos, banners, social media communication, and thought leadership activities.
· Ensure sales teams (V1 and Services V2) will promote systematically Consulting offers to solve customer’s pain points
· • Support customer platforming with marketing and sales team to identify the right customer
· • Define a clear strategy to increase consulting in service mix and in relevant segment
· Collaborate with various operations teams (middle office, execution, etc.) to ensure feasibility of offer delivery.
· Lead presentation of the offers at target trade shows.
· Localize training material to train sales, specifiers, and quotations teams, and be the Master Trainer for these teams in coordination with Category Managers.
· Estimate, secure and manage budget for offer launches. h) Collaborate with launch leaders of companion offers, and global marketing leadership.
· Track launch success.
Qualifications
• The candidate should have a college degree in Engineering or equivalent work experience and 3 years marketing or technical sales experience.
• Solid marketing skills & price management Marketing communications and storytelling skills with technical aptitude
• Strong initiative, self-motivated and willingness to learn
• Critical thinking and problem-solving skills
• Ability to work cross-functionally with other departments
• Ability to multi-task and deliver high quality results
• Leadership skills to influence priorities
• Excellent verbal and written communication skills including C-level customers
• Communication skills to collaborate with multiple actors