SVP, Commercial

Job description

The SVP, Commercial is responsible for supervising and controlling all Sales, Marketing & Brand Communications, and Customer Experience teams, ensuring strong cross-functional coordination and full end-to-end visibility of the customer lifecycle management, from market awareness and acquisition through onboarding, retention, and advocacy. This role ensures that all commercial activities are aligned to deliver sustainable revenue growth, strong brand equity, exceptional customer experience, and long-term customer value in support of the company’s renewable energy mission. Come join Arnergy and help accelerate the deployment of distributed energy reliability to businesses and homes in Nigeria and beyond. This is a terrific opportunity for a highly motivated, inspirational and talented commercial leader to join our team.

Key Responsibilities

Commercial Strategy & Governance

• Own enterprise-wide commercial performance by translating revenue ambitions into segment-level targets, commercial plans, pricing direction, and funnel strategy to drive performance across the Commercial function.
• Establish governance structures, processes, and performance frameworks to ensure alignment across all commercial functions.
• Develop and manage strategic commercial partnerships (aggregators, financiers, installers, enterprise partners) to open new channels, accelerate demand, and expand market reach.
• Oversee marketing strategy, brand positioning, and investment allocation to ensure demand generation supports segment priorities and growth ambitions.
• Ensure a coherent end-to-end customer experience by aligning Sales, CX, and Operations on service standards, handover routines, and customer insight loops.
• Establish commercial analytics and CRM discipline to enable accurate forecasting, performance visibility, and data-driven decision-making across the Commercial function.
• Partner with Finance, Supply Chain, Technical, and Operations to align demand forecasts with inventory, production, and fulfilment capabilities.

Sales Leadership

• Provide strategic oversight of all sales channels and customer segments (B2B, B2C, enterprise, SME, retail, partners).
• Set revenue targets, pricing frameworks, and sales performance metrics.
• Drive disciplined pipeline management, CRM adoption, and data transparency.
• Oversee key customer negotiations, partnerships, and major contracts.
• Ensure sales activities align with brand promise and customer experience standards.

Marketing, Brand & Communications

• Own the company’s brand strategy, positioning, and market presence.
• Supervise all marketing and brand communication activities, including digital marketing, demand generation, PR, corporate communications, and thought leadership.
• Ensure marketing strategies directly support sales objectives and customer acquisition goals.
• Lead market research, customer insights, and competitive intelligence efforts.
• Safeguard brand consistency across all customer touchpoints.

Customer Experience & Lifecycle Management

• Own the end-to-end customer lifecycle, from lead generation and onboarding to service delivery, retention, and renewals.
• Ensure seamless handoffs between sales, operations, and customer experience teams.
• Drive improvements in customer satisfaction, loyalty, and Net Promoter Score (NPS).
• Implement feedback loops to translate customer insights into service, product, and process improvements.
• Oversee customer communication strategies across the lifecycle.

Cross-Functional Coordination

• Ensure strong alignment between Sales, Marketing, Customer Experience, Product, Operations, and Finance.
• Establish shared goals, dashboards, and KPIs that provide end-to-end visibility of the customer journey.
• Break down functional silos and promote collaborative execution.
• Lead cross-functional initiatives aimed at improving conversion, retention, and lifetime value.

Leadership & Talent Development

• Build, lead, and develop high-performing commercial leadership teams.
• Drive a performance-driven, customer-centric, and values-led culture.
• Partner with People & Culture to develop capability, succession plans, and leadership pipelines.
• Act as an executive sponsor for key customer and partner relationships.

REQUIREMENTS & SKILLS

You’ll be a good fit for this role if you have:

• Proven experience leading large commercial organisations with revenue accountability across multiple customer segments.
• Strong track record in sales leadership, pipeline management, and delivering growth in B2B/B2C durables or energy-related sectors.
• Experience negotiating and managing commercial partnerships (aggregators, financiers, installers, enterprise accounts).
• Ability to shape and execute GTM strategies, including segmentation, value proposition development, and channel design.
• Familiarity with customer lifecycle management and coordinating Sales, Marketing, and Customer Experience teams.
• Strong analytical and data-driven decision-making skills (CRM discipline, forecasting, performance management).
• Strong leadership presence with the ability to inspire, align, and manage cross-functional commercial teams.
• Excellent communication, negotiation, and stakeholder-engagement skills.
• Bachelor’s degree in Business, Marketing, Engineering, or a related field; MBA or advanced degree preferred.
• 10–15+ years of progressive commercial leadership experience, including senior roles overseeing Sales and Marketing.
• Experience in renewable energy, power, infrastructure, utilities, or adjacent sectors (energy tech, climate tech).
• Demonstrated success scaling revenue, leading multi-layered teams(sales field teams + segment leads + marketing + CX), and building strong brands.
• Experience working in emerging markets.

We’d also like to see:

• Strategic commercial acumen and strong financial literacy.
• Deep expertise in sales leadership and marketing integration.
• Strong negotiation and stakeholder management skills.
• Data-driven decision making and analytical thinking skills.
• Excellent communication and executive presence.
• Passion for sustainability and clean energy transition.

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