GreenBay Chief Executive Officer
Delta40 Studio
ABOUT GREENBAY
Delta40, a venture studio dedicated to increasing incomes and addressing climate change in Africa, is spinning out GreenBay as an independent venture, and seeking a CEO to drive its growth. GreenBay is an innovative digital platform designed to revolutionize the solar and electric appliance market across Africa. Our mission with GreenBay is to create a sustainable, formal online market for second-life, greentech appliances, starting with solar products and life-changing electric appliances, in order to increase affordability, reduce environmental impact, and foster a circular economy in the continent's clean energy sector. By focusing on transparent, cost-effective transactions backed by independent certification and innovative financing solutions, GreenBay aims to accelerate the market's growth, making clean energy products more accessible, affordable, and environmentally sustainable.
Starting in Nairobi, Kenya, GreenBay’s ambition is to have pan-African reach in the next 5 years. To date, we have launched an MVP (greenbay.market), developed partnerships with appliance manufacturers and second-life retailers to source green appliances, and launched initial sales of electric cooking appliances, washing machines, and solar kits, with research into an EV play.
ABOUT THE ROLE
Based on this initial traction, we are seeking an experienced and entrepreneurial Chief Executive Officer who can partner with Delta40 to launch GreenBay as a sustainable, fast-growing venture. The ideal candidate will have previous C-Suite experience with a fast-growing start-up in East Africa. They will be familiar with the e-commerce, solar, EV, and green appliance industries in Kenya, ideally having worked in one or more of those sectors. The CEO will be charged with developing and owning the vision for GreenBay, fundraising a seed round (grants & venture capital), hiring a start-up team, engaging with a Board of Directors and external stakeholders and overseeing operations to grow GreenBay into the eBay of Africa for greentech.
Core Responsibilities
As GreenBay is a new, fast-growing start-up, this role may change as the company evolves. To begin, this role will have the following responsibilities:
- Strategic Vision: They need to have a strong vision for how they are going to build the eBay of Africa- and be able to communicate that to all investors, stakeholders and team members.
- Commercial +Scaling Operations: One of the hardest parts of this platform business will be logistics/supply chain management; they should have a clear idea of how they would be able to develop scale operations for this model. They also broadly need a commercial headset; and have a sense of urgency around growth.
- Digital/ Mobile Ecosystems: This business will eventually be digital; they need to understand e-commerce in Africa today and have a clear vision for how they will build Greenbay in a way that takes advantage of the unique way that e-commerce is conducted in Africa. Ideally, they have traded on a digital platform and understand how to drive engagement and engender trust with users.
- Fundraising and Stakeholder management: They need to be able to raise capital -specifically venture capital and manage a board of directors.
- Strong P & L headset: Ability to think strategically about financial planning, guiding the organization toward long-term financial success.
- Recruit, hire and manage a large and diverse team and build a strong organizational culture.
Potential Additional Responsibilities
- Develop high-quality business strategies and plans ensuring their alignment with short-term and long-term objectives.
- Oversee all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission.
- Make high-quality investing decisions to advance the business and increase profits.
- Oversee day-to-day operations and make decisions that drive growth and success.
- Ensuring compliance with regulatory and legal requirements, including corporate governance.
- Demonstrated ability to contribute to a strong team culture and build and maintain strong working relationships with a variety of stakeholders
Required Qualifications
- 10+ years of experience building a fast-growing venture and people management experience in Africa.
- Ability to quickly learn about sourcing and sales of previously owned household appliances and renewable energy products.
- Venture building experience in 1 or more regions of Africa (East, West or Southern), Pan-African experience is ideal.
- Strong reputation and references from entrepreneurs and teams you have worked with currently or before.
- Experience with early-stage investing or early-stage fundraising (on investor or CEO/Founder side), familiarity with structuring and negotiating early-stage investments (convertible notes, SAFEs, equity financing).
- Broad experience with early or growth-stage startups in Africa.
- Exceptional strategic thinking, problem-solving, and decision-making abilities.
- A demonstrated commitment to our mission to increase incomes and tackle climate change in Africa.
- Excellent communication, negotiation, and interpersonal skills, with the ability to build relationships and influence stakeholders at all levels.
Benefits
- Competitive salary and performance-based bonuses.
- Comprehensive health benefits package.
- Opportunities for professional growth and development.
- Dynamic and inclusive company culture.